Event Management and Ticketing App Development 101

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Max Litvinov

Aug 17, 2021 | 21 min read

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More than 60% of event planners agree that custom mobile apps significantly help in increasing their attendee engagement. A recent research revealed that events powered by event planning apps generate 42% more social media impressions compared to those that are not.

Fortunately, today event management and ticketing app development is no longer limited to a few elite companies. Leveraging app development companies like Appvales, nowadays, you can create your own event app without breaking the bank. Appvales offers world-class event ticketing mobile app development, tailored to your specific needs.  

Event ticket app development is certainly a major step in your business. However, it’s one of the best ways to ensure seamless event planning and improve your chances of success. When you create your own event app, you have an accessible platform that acts as a database for both the organizing team and attendees.

Our event ticket booking app development process is tailored to your needs. Thus, you can rest assured your app will have the necessary features to help your audience get the best customer experience and help promote any future events.

Okay, enough about us. Let’s get to the brass tacks. Below are a few reasons to help you understand why you need an event ticket app for your brand:

  • Boosts interest before the event

An event management app offers you an opportunity to engage with your audience before the commencement of the event. If you want to initiate any event-related discussions, the application provides a great platform to do so. Furthermore, you can hold question and answer sessions geared towards ensuring customer satisfaction or carry out promotional contests that focus on improving attendance.

  • Simplifies the whole process

We live in a modern world where consumers want all the hard work cut out for them. The less their required input, the more likely they are to take interest. 

In this case, an event app will help them buy a ticket, register, and confirm attendance with just a tap of a finger.

  • Builds connections

Besides promoting products and services, events are good grounds for building networks. With the mobile app, you can easily find an audience interested in your events as well as potential future business partners.

  • Links platforms

Thanks to the social media synchronization feature, you can sync Twitter or Facebook broadcasts to the app. This allows for easy navigation across all platforms, keeping them up to date with relevant information.

  • Easier planning

Planning an event can be tedious, but not anymore!

The mobile event management app comes with features that can extensively support your planning process. As the organizer, you have an exhaustive list of tools and resources on one platform to make the event a success.

  • Get real-time feedback

The app gives you real-time feedback, which helps organizers understand how to make their events successful. Better yet, organizers can use the information to measure results. No need to log on to poll platforms that may give you inaccurate analytics.

  • Easy communication

Another perk of investing in an event app is that it promotes ease of communication.

Event attendees can engage with the organizing team, ask questions, and have their inquiries addressed fast and conveniently through the mobile application. 

Appvales is a reputable event ticketing mobile app development company. With our team of dedicated developers, we will handle every aspect of the development process from designing, building, testing, and launching the application. Our dev team knows how best to offer an amazing customer experience and this has helped us become a top mobile app development company with a great track record.

Core features of events management and ticketing app

You can customize your event management and ticketing application to your preference. However, to make it efficient, here are some of the must-have features:

The Main Users Application

Events finder – Event management apps offer a customization feature that allows users to create a personal schedule and find the events they want to attend with ease.

User Registration – The user registration feature allows app owners to know their users. Normally, this is a short form where users register for the service by inputting their name, gender, location, e-mail address, etc.

Through the user registration feature, you can collect user information that will help in streamlining and personalizing the user experience. With the information gathered, you will also be in a better position to offer tailored customer service.

To ensure the safety of sensitive customer data, consider multi-factor authentication, among other things.

Filters Filters are an essential feature of event management and ticketing apps as they allow users to sift through results according to their preference. Instead of going through a myriad of upcoming events they are not interested in attending, they can perform an advanced search, filtering results according to location, date, venue e.t.c

Secured Payment – Security of the payment is one of the most crucial functionalities in any application. Secured payment ensures seamless online transactions while eliminating the risk of fraud and interception of sensitive user data by hackers and other unscrupulous individuals.

With secured payments, a user is assured that bookings are safely and conveniently made. To ensure inclusivity, be sure to incorporate a variety of payment options. Some that you can consider include payment via electronic bank transfers, mobile payments, electronic wallets, credit and debit cards.

Community – In-app communities are of paramount importance in event management and ticketing apps as they boost engagements. The user has an internal social feed that allows them to chat and communicate with other users. This gives them a sense of belonging and potential networking opportunities, which goes a long way to increase customer lifetime value.

Loyalty programs – Incorporating loyalty programs in an event app is also a great way to build brand loyalty and increase traffic. In turn, you can expect higher conversions.

To improve your chances of seeing a return on investment (ROI), offer loyalty programs in the form of discounts and reward points.

Push notifications – These are less intrusive real-time updates, alerts, and reminders that promote user engagement.

To make them more effective, use a friendly tone and consider personalizing the alerts. Deep links with call-to-actions will particularly encourage users to take your desired actions.

City or Location guides – A mobile event management and ticketing app should have location-based features that allow targeted marketing. 

If you have an event happening at a certain location, for instance, it is only wise to focus your marketing efforts on people in nearby proximity. It involves tailoring special offers and showcasing them to people within the location.

Review or engagement management – Organizers and attendees can engage easily thanks to the review feature.

The attendee can make use of the feature to express their opinions on the event or services on offer. Thus, offering insights on great areas and those that need improvement. 

The Event Management Application

Mobile content management system – Allows organizers to manage and easily access all their digital content on a single platform. It promotes collaboration between event managers. 

Additionally, the event’s management team can perform instant site management. They can make changes to the content on the application without programming knowledge. 

Custom user schedule and bookmarking – Allows users to conveniently create schedules for events they want to attend and bookmark them. With the touch of a button, users can view all the events they intend to attend.

Live chat support – As the need to improve user experience continues to grow, the incorporation of the live chat support feature has become popular. This feature allows the management team to create rapport with the audience in real-time through messages. It greatly improves customer support, which translates to a better user experience.

Event organizer registration – Allows event organizers to create personalized registration forms and input content they need to ensure a less tasking event organizing process. Some of the essential information to include are date, time, and location.

Marketing channels and data collection for analysis – With this feature, event organizers get real-time reporting and analytics. Using the data they collected across various channels, they can easily identify the app’s strengths and weaknesses, which allows them to be more tactful in their marketing approach.

The Admin application features

  • User profile management

With user profile management, you can personalize the app by assigning people different roles while also giving them specific permissions.

For instance, you can create two different user accounts giving one administrative duty and giving the other restore or backup operator permissions.

The user profile management feature is much appreciated as it minimizes the risk of unauthorized access.

  • Organizer profile management

You are creating an event management app. Meaning, remaining organized is imperative.

As the name suggests the organizer profile management feature allows you to remain organized by scheduling tasks, managing your guest list as well as the vendors.

You can create event planning stages for each assigned profile. 

  • Manage monetization features

The monetization manager feature allows you to assign permissions to specific individuals who can view and edit payment details.

Steps of building event management and ticketing app

Here are the steps needed to create an app that offers users an engaging experience.

Let’s dive in.

Discovery phase

The discovery phase is vital for the overall success of your app development process. Your senior company managers, developers, and other people involved in the app development process come together to visualize what you want to create. You will write down features and all essential data that are necessary to help you achieve your mobile app development goals, particularly the development costs.

Consider all ideas from the team and ensure that everyone is on the same page.

Design phase

Once you’re sure of what you want to create, move to the design stage.

As a team, you need to note down the precise commands that the application must respond to. You also need to design how the application will respond to various commands.

The design phase is where all the functionality requirements for the application are designed. Additionally, developers need to specify how the different application elements interact and communicate. 

To ensure success, think of the best possible designs that will offer your users an impeccable customer experience. 

Development phase

The development phase is where programmers do the actual coding process.

Create a visual prototype that you can test. This allows users to experience the app and test its functionality. It also allows you to know if you need to make any changes before launching the product.

The number of developers to code depends on the complexity of the project. If the event management and ticketing application you want has only a few features, one developer can work on it. Otherwise, break down the project and assign it to several developers if it is a huge project.

For a successful app, pay a keen interest in bugs. Quickly identifying and fixing issues with the code goes a long way in ensuring a properly functioning application.

Also, do not forget the importance of compatibility in relation to the application and the user’s mobile device.

Testing

The testing phase is crucial in gauging the user experience.

Here, you need to release the application to selected individuals and get their honest opinion.

The testing stage is a great opportunity to identify bugs. By getting rid of them, you ensure the user gets a satisfactory experience.

Test the application in different environments to see how it responds. Ensure that all features are functioning as required. See how specific features interact with the others.

Apply the test-driven development (TDD) principles so that you may know if the software you’re developing meets the requirements before your event. 

Deployment

Once the application is tested and all issues addressed, it is time to release it to the public.

You can either release it as a downloadable link or have a portal where users can pay to access it. Making it available on app stores is also a viable option.

 Eventbrite tech stack

A technology stack, sometimes referred to as a solution stack, is a list of technologies an organization uses to build a mobile or web application. It comprises programming languages, libraries, frameworks, servers, patterns, UI/UX solutions, and tools that are used by its developers.

Investing in the different elements of your tech stack is an important step to finding success as a software company. A company’s tech stack offers the development team the tools it needs to build and maintain the app while making sure it continues to meet customers’ satisfaction.

Here is a list of the technologies we use at Eventbrite:

Front end

  • Application and data – JavaScript, React Native, HTML5, Redux
  • Devops – Github, Jest, Enzyme
  • Business tools – InVision

Back end

  • Application and data – Python, MySQL, Django, Cassandra 
  • Utilities – Elasticsearch
  • Devops – Git, Docker, Varnish

Eventbrite alternative app development cost

Design – 120-200 hours

Backend – 130-170 hours

Android/ios – 200-300 hours

No development and meetings – 150-250 hours

Total development time – 650-900 hours 

The development cost of the application largely depends on the features of the website and mobile application. The cost will range from $10000 to $35000

Getting started is easy. Contact us now to get a quote for your app.

Appvales will build an event management and ticketing app for you 

Appvales is a top-rated mobile app development company. We can develop an event app that not only meets your specifications but also exceeds your expectations. We have in-depth experience developing mobile apps for both Android and iOS devices that can help business domains host online events with ease. Our apps are not just for well-established businesses but are also suitable for any event planning professional that wants to be more productive without the use of a dozen tools.

To help reduce the spread of the COVID-19 virus, Appvales can help you develop a platform that supports contactless check-ins to verify the identity of your attendees without any physical intervention. The application will manage the automated gate access with the help of IoT-enabled sensors and devices. Our main app features include online registration, digital payments, in-app chat functionality, video integration, and schedule management.

Our event management and ticketing apps make the user registration process easier. Our team of high expert developers is dedicated to offering you the best app to organize an event, never missing a step. And what’s more, your users’ event tickets will be stored in the mobile app so there is no risk of losing or forgetting them. 

We make sure that your app’s features are clearly laid out, promote user engagement and ensure the highest security protocol.

How Appvales Built a Ticket Marketplace App — Eventville

As you evaluate the best event management & ticketing app development companies for your project, consider how Appvales successfully produced a similar cutting edge app, Eventville. 

Eventville helps users find the best events in the city. This can help them find plans for the weekend easily. Even better, all tickets are stored in the app, thus you will never forget them at home. 

Take a look at the details behind this app and the development process.

Technologies

During the course of Eventville app development we used many technologies, however, we mainly worked with:

  • React native,
  • Python 
  • Redux

Project Timeline

The development of Eventville took us about 3 months. Due to our vast experience in the field, we managed to complete the app in crisp condition within this short period, thanks to our expert team.

Note that this is not our standard app development project duration. However, it should give you an estimate if you want to develop a similar app.

Services Involved

For this project, we mainly focused on Mobile Development Design. However, note that this is not our ultimate service. We also offer: 

  • Dedicated mobile developers
  • ​​Product discovery
  • Product design (UX/UI)

Provided together, the above services can help you develop a cutting-edge and more sophisticated event management & ticketing app.

Problem and Solution

From our research, we learned that people often have to download multiple different apps in order to keep up with all the events happening in a city. But what if they could find all the events in one application?

This is where Eventsville comes into the picture. We created an application that combines all the city events, enabling users to buy and store their tickets in the app.

Platforms

​​At present, Eventville is only available on Appstore.

Get event management & ticketing app development right the first time

Now that you know the intricacies of event management & ticketing app development, it’s time to take action. The more you wait, the more your competition advances.

Before you choose a vendor, make sure you have fully understood the above. At Appvales, we want to help you make informed and regret-free app development decisions. Get in touch if you need assistance. You can view our mobile development services and get a quote today, here!

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Appvales is a mobile development partner that helps you design, build, test and deploy apps. We can handle end-to-end product development or collaborate with your product team with dedicated mobile developers.

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Written by:

Max Litvinov

CEO at Appvales

IT enthusiast, investor, entrepreneur. Bringing the offshore mobile development to the next level.

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